Steven Finch was inspired to start RouteNote in 2007 with the goal of democratizing online music distribution and making it accessible to all artists. The key motivations behind founding RouteNote appear to be:
- Empowering artists: Finch wanted to create a platform that would allow musicians, from new artists to established names, to share their music online without needing the backing of a major record label or distribution company.
- Simplifying the distribution process: RouteNote was designed to make it easier for musicians to get their music onto popular streaming platforms and digital stores.
- Fairness and openness: The company was founded on principles of being fair and transparent with artists, offering free distribution options alongside paid services.
- Addressing industry challenges: Finch aimed to tackle the difficulties artists faced in achieving global recognition for their music.
- Equal opportunities: RouteNote’s mission revolves around providing all artists, regardless of their status or resources, with equal opportunities to distribute their music worldwide.
By creating RouteNote, Steven Finch sought to provide a solution that would allow artists to retain control and ownership of their music while reaching a global audience through major digital platforms. This vision was likely shaped by his understanding of the music industry’s challenges and his desire to create a more artist-friendly distribution model.