Apple has announced that they have acquired Primephonic, the classical music streaming service.
Apple Music now plans to launch a dedicated classical music app new year combining Primephonic’s classical user interface with more added features. It will be interesting to see if Apple are able to take Primephonic to a more mainstream audience – and how will this dedicated app be differentiated from the standard Apple Music app, which obviously includes the classical music found in Primephonic and far more.
Primephonic is no longer available for new subscribers and will be taken offline beginning September 7.
Apple says that, when it launches, its new dedicated Apple Music Classical experience will offer “the best features of Primephonic, including better browsing and search capabilities by composer and by repertoire, detailed displays of classical music metadata, plus new features and benefits”.
In the meantime, current Primephonic subscribers will receive six months of Apple Music for free, including its library of Lossless and high-resolution audio, as well as hundreds of classical albums in Apple Music’s Spatial Audio.