Quantcast

Archive for: sponsorships

BuySellAds Upgrading Their Directory, Bundles and more: Direct Advertising Sales Gets Even Easier

BuySellAds are an advertising network that has been growing rapidly for the past few years. However, BuySellAds seems to be the advertising network no one is talking about. This aside BuySellAds are just about to launch a major upgrade to their site and service.

Here is what is changing at BuySellAds:

  • The New Directory: certain users may have seen the preview of this already, but it is now live for everyone. Please check this out if you haven’t already!
  • Scheduled Reports: advertisers can download their ad data to CSV on the fly, and also schedule recurring reports to be emailed to them under Buy Ads > My Ads > Reports.
  • Leaderboards: we have setup an initial set of leaderboards based on different performance criteria that can be found under Buy Ads > Leaderboards.
  • Bundles: we have packaged together groups of sites into “bundles” that advertisers can use to make targeted ad buying even easier.
  • Performance by Ad: advertisers can now see how each creative performs compared to others.
  • Lists: advertisers are now able to create custom lists (as opposed to having to use the cart to plan your ad campaign) and manage their lists much better than before.
  • Recommendations: advertisers will find both hand-picked and automatically-generated recommendations throughout the app based on purchasing history.
  • Earnings: publishers are now able to pull up a dedicated daily earnings report. We expect the new earnings report section will evolve over time as well, as we add different views on publisher earnings data.

Im a big fan of the new user interface for Buying Ads. It seems like it is going to be a lot easier to find the best sites and find the demographic you are wanting to target as an advertiser.