Here at Crenk we have been lucky enough to have access to the new Seesmic for Windows. Seesmic is a Twitter and Facebook client that lets you track and update you streams from one simple location and via multiple accounts.
At the Microsoft PDC09 conference yesterday, Seesmic announced their new native Twitter client for Windows. This application is engineered for Windows and optimized for Windows 7. Seesmic for Windows provides users managing Twitter the best experience available by combining the best features what Windows 7 has to offer.
We can offer all our readers access to the new Seesmic for Windows (Currently Closed Beta), by clicking the link here.
With the US economy and the world economy as a whole in shambles, no one appears to be safe from the downtown. Stock prices have dropped drastically, especially in the tech world. Those who were hanging their hats on their stock options are now facing the harsh reality that right now their piece of the pie is almost valueless.
Just recently Seesmic released just over one-third of their employees, with three more having been let go the week before. While they are not experiencing the “crash and burn” they are preparing for a bleak fundraising future. The founder of Seesmic, Loic Le Meur, cut out anything that “wasn’t outsourceable, core or absolutely necessary for the company.”
It was also reported just recently on Robert Scoble’s site that he too was going through his own professional with having a brand new boss, and having 20 of his co-workers laid off due to the economic troubles that have begun to trickle down into their offices.
Twitter is now a service that has been on the rise for over a year. This being said there are more and more Twitter related applications being launched, but still no monetization strategy for Twitter directly.
Last week Twhirl, a Twitter Adobe AIR application was sold to Seesmic, making this the first AIR application which has been acquired, just showing the popularity of Twitter and AIR.
In terms on monetizing this is an interesting issue for Twitter to develop. At present Im not aware of their monetization strategy. I think they have some very basic options to choose from. 1. display advertising. The ads can be displayed at the bottom of the right hand side bar. This seems like a simple way to monetize the site and also very unobtrusive. 2. Sponsored Tweets. Messages could be sent to a certain demographic of Twitter users, obviously for a tailored price. 3. There also might be a way to monetize friend following. We all know the more followers you have on the site, the more discussions your have and potential for clicks off Twitter to your own site.
Are there any more monetization strategies I might be missing?
Seesmic which claims to be the Twitter for video has just acquired Twhirl. Although Seesmic is still in Alpha this seems to be a good purchase on the outside. Twhirl is one of the most popular Adobe AIR apps and allows users to post to their Twitter, Jaiku and Pownce accounts. This is the first acquisition ever of a pure AIR application and im sure it wont be the last.
For other coverage on this acquisition take a look at BlogHerald and Mashable. Im also interested to see what Arrington has to say about the acquisition, because he is an investor in Seesmic, however Mark Hendrickson did the review for Techcrunch of the story.
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