Archive for: media

TubeRadio Redefines Online Music Listening

home_logoIt’s not uncommon for us here at Crenk to come across web applications that do the same thing, the only differences are that some might do it better or worse than another. In this case, the team has come across a very interesting music listening application called TubeRadio.

Once again for the music lover in all of us, this just astounds me. Now it does not have the capability to tap into your own stored music, but as powerful as this search engine is, this could very well replace my Pandora or Last.Fm efforts, even if only for a little while. TubeRadio calls itself the Youtube for music. After you see the video below, you’ll know what I mean.

So what do you think? They search is amazing and very thorough. I’m surprised at how music it can find, and even more so by how seamless the integration of listening and/or watching your music can be. During the video the speaker mentions it being like your personal MTV. Yeah, MTV, from when it used to actually play music.

My experience with TubeRadio has been a good one. I’ve found what I want to listen to, it streams everything smoothly with little problem. In my opinion the only thing really missing is the ability to tap into my own music, but I can overlook that for now since I’m lining up some great music of my own, and of other recommended playlists.

Top 10 Video Advertising Networks To Help Your Monetize Your Video Content Online

There are so many place out there these day that want to help you make money from your online videos. Here is a list of top video ad networks in the marketplace at the moment.

auditude_logoAuditude is a new video and advertising platform that has just received more funding. Auditude is an end-to-end solution for premium video. For websites we’ve built an ad platform for managing complex video monetization rights, for content owners we empower widely syndicated video while maintaining control over your assets and advertising, and for advertisers or networks we provide scale in premium video.

brightroll-premium-video-advertising-networkBrightroll is the first premium video ad network, and the most comprehensive. With this widely distributed platform we’re able to maximize the value of your available inventory. We have aggregated the largest portfolio of highly branded and large volume video advertising on the Internet. With this widely distributed platform we’re enabled to leverage content, demo, context, behavior, and traffic volume for the benefit of our advertiser and publisher partners.

videoegg-ad-video-networkVideoegg serves ads, you get paid every time a user engages with one of our rich media ad units on your site. Everyday Videoegg delivers millions of impressions to users across leading social networking environments, video sites and gaming applications. We develop rich user profiles that enable advertisers to start with the right audience. Our unique video advertising formats and targeting approach deliver higher engagement rates for brands and more relevant ad experiences for consumers.

kit-digitalRoo Media is now KIT Digital. KIT Digital is a pioneer provider of video distribution solutions in online, mobile and set top box environments. We provide strategic, technology and content services that connect our clients brands with their target markets, in an ROI positive manner.

brightcove-logo-video-advertising-platform-distribution-contentBrightcove is an on-demand online video platform. Designed for use with professional websites, Brightcove provides everything you need to publish and distribute online video. Working with professional video has never been easier. Harness the full potential of your content through innovative and flexible online video advertising options. By integrating with leading ad servers and custom 3rd-party ad solutions, you can stay focused on your ad strategy while we handle the technology.

Adap.tv empowers online publishers to efficiently monetize and grow their online video business. The Adap.tv OneSource video ad management platform provides a simple, transparent way to manage and serve ads from multiple sources, in many formats, to capture the full revenue potential of online video content. Fine-grained control and detailed reporting help publishers maximize their online video performance. All through a single, highly efficient platform.

yume-logo-video-ads-platformYuMe is a large video advertising network, representing over 400 premium video sites with over 500 million monthly streams. We are unique in that we are both an ad management platform for publishers plus a video advertising network that provides advertisers with the audience scale and premium reach they desire.

tremor-media-logo-video-advertising-platformTremor Media is a leading global online video advertising network, providing Fortune 1000 brand advertisers with the reach and scale of more than 1,400 top-tier publishers. Tremor Media can work with you to monetize your site’s traffic with higher CPMs than any other ad network. In addition to our revenue solutions, Tremor Media provides cutting-edge technology for Web publishers that are ready to grow their business through online video advertising. Our Acudeo video monetization platform enables publishers to leverage their video assets and effectively manage their in-stream ad delivery, creating new, high value inventory.

husky-mediaHusky Media allows publishers to generate revenues by placing videos into its own new overlap window and then sells the backgrounds as advertising. Husky works with any video player and doesnt require the videos to be your own, you can make money from any video played on your website.

adotube-logoAdotube is a publisher-centric online video advertising platform that enables you to generate revenue by showing brand-name ads in your video content. Monetize your video content with unobtrusive targeted advertizing. You are in control of the presentation styles and video advertizing types.

MySocialButtons: Find Social Networking Buttons and Icons for Your Blog or Site

Have you ever spent a lot of time searching around the Internet to find the perfect social media button that can be added to your site? Well stop searching and head over to MySocialButtons. MySocialButtons does what it says on the can and offers free social networking icons and buttons to download. Buttons include TTwitter, Reddit, Digg, Facebook, Stumbleupon and come in various different colours, styles and sizes.

iPhone App Reviews for Social Media News

Reddit appsThere aren’t very many social media applications yet on the iPhones that are based around social news or social bookmarking. Digg has a an unofficial app which is much improved than the last unofficial app that was in the iTunes App Store which is no longer available. Delicious has quite a few apps that are decent but lack a few important features. Disappointingly, StumbleUpon doesn’t have any applications and neither does Mixx or Yahoo! Buzz.

Reddit is currently leading with three apps to make the mobile experience much more enjoyable. One of theirs is an official app from the Reddit creators themselves. Will Digg be releasing an official app soon?

I’ve taken the liberty to do a review of the three Reddit apps and Digg app that are in the iTune App Store. I am in no way associated with any of these apps, know any of the owners, or am promoting any of them in any fashion. This is merely a review from an avid Reddit and Digg user with a love for social news and social media.

Shovel Digg iPhone App

Shovel – Digg App

Author: Scott Fitzhugh

Price: Free

Ratings: 147 Reviews – (at the time of writing)

iTunes Download Link: http://tinyurl.com/d5yqhu

iTunes Description:

Digg StoriesShovel is an app that provides top stories from the social news website Digg.com in a native application. Browse the front page stories, or delve deeper into an array of topics and subtopics of interest.

Personal Review:

Shovel is a great application for viewing Digg.com content easily on the iPhone. Overall, the design and interface is pretty clean and simple. It gives you a variety of topics and listings to select to view so you can access all of the content on Digg.com. You can view:

  • Popular Stories
  • Top Stories
  • Movers & Shakers
  • Brand New Stories

All listings are applicable to any category or sub-category in Digg.com. If you select a Digg story you can then scroll down the commentary to see what people are saying, who’s replied, how many votes each comment has received, etc. After that, you can click further to view the story live on the Web. Which is nice about it is that it doesn’t load Safari as a separate app to view the content so there’s no back-and-forth between the apps.

Digg StoryUnfortunately, what you cannot participate in digging, burying, or commenting through this application. The developer disclaims, “Now we’ve gotten the message loud and clear that the one thing that would turn this 3.5 star app (currently 3 stars) into a 5 star one is the interactivity of the original Digg site. You guys (and gals) want to be able to Digg, comment, and bury, and who can blame you? Right now, however, there is no way to do this using the legitimate Digg APIs, and quite frankly, it makes us sad. I’ve been trying to court the help of Digg in making this app all that it can be, and if you want to help that along, you should drop them a line yourselves requesting the same!”

Another drawback is that you cannot personalize this application because there is no way to login. Therefore you can’t weed out content you don’t want to see, view your account profile, see your friend’s submissions, etc.

In doing some research the Shovel app used to be named “Diggerific”. Apparently, they have changed the name of it and redid the UI just a bit as you can tell from the video review of Diggerific below:

Overview

Pros
  • Easy to use
  • Clean interface
  • Ability to access all Digg content
Cons
  • Free of charge
  • Can’t Digg, comment, or bury content
  • No Digg account profile/community features or functionality

iReddit iPhone App

iReddit

Author: CondeNet

Price: $1.99

Ratings: 41 Reviews (at the time of writing)

Feedback Contact: http://getsatisfaction.com/reddit/products/reddit_ireddit

iTunes Download Link: http://tinyurl.com/ce6tt2

iTunes Description:

iReddit

The official Reddit iPhone app. Never be bored again. With this app, you’ll only be a tap (or shake) away from the most interesting stuff on the web.

All of your favorite Reddit functionality is here: view the hottest, newest, top, and most controversial stories of the moment, explore, individual subreddits, vote, comment, share, and save links for later. The entire commenting system has been optimized for the iPhone app so you won’t have any trouble contributing to an epic pun thread.

Save time by never having to reload the Reddit homepage. You can even use handy next/previous navigation to move between websites without going back to the main list. And those sites work in portrait and widescreen modes too.

It’s never been easier to be entertained. Just shake your iPhone to enter “serendipity mode” where you’ll be served a random, interesting site. Pro-tip: Turn on “play sound on shake” for a special treat with every jostle — the iPhone is an elegant phone for a more sophisticated age.

And if you’re feeling the economic downturn (what are you doing with an iPhone?) there’s a tree, ad-supported version to come.

Personal Review:

The Official Reddit application is pretty cool. You can input your username and password so that you can vote and comment on stories. Initially, you come to the Reddit homepage. Along the top you can choose between “Hot”, “New”, “Top”, and “Controversial” stories. When selecting a story, there is an overlay on the footer that allows you to upvote/downvote the story, go to the comments section of the story, save the story, and email the link.

Three subreddits will fit on the bottom bar overlay that you can quickly navigate to. You can edit the subreddits with the ones you want to use the most, but you only have a small selection of subreddit’s to swap out with. Those subreddits are:

  • Programming
  • Funny
  • Science
  • Tech
  • World News
  • Entertainment
  • Business
  • Comics
  • Gaming
  • Best Of
  • Economics
  • Cappuccino

It is the most expensive application but I feel it’s the cleanest and easiest to use. Unfortunately, you can’t browse all subreddits and there’s no search function. Nor is there a function to view your account’s saves, karma points, submissions, comments, etc.

I would recommend this app to anyone looking to quickly and easily view Reddit news, vote, and participate in the more popular subreddits. The free Reddit app doesn’t allow for this.

Overview

Pros
  • Easily vote on stories from the actual story page
  • Save links to view/read later
  • Comment participation
  • Customization of footer subreddits
Cons
  • Most expensive Reddit app
  • Not a wide-range of subreddits to customize on your footer
  • Can’t browse all subreddits
  • No search functionality
  • No personal account status functionality

Open Source Reddit iPhone App

Open Source Reddit

Author: Joseph Pintozzi

Price: Free

Ratings: 10 Reviews (at the time of writing)

Feedback Contact: reddit@pintozzi.com

iTunes Download Link: http://tinyurl.com/cpjzvj

iTunes Description:

The Reddit application allows users to view the stories from www.reddit.com without having to deal with loading massive webpages. It displays the stories in a nice table view, providing details about each submission, and allows the user to easily view the submitted content. The ability to vote on a submission is currently being added.

Personal Review:

Reddit - open source iphone app

This app is very bare bones with very limited functionality. If you’re looking to vote on stories or participate in the comments this app isn’t for you. If you’re just looking to read “Hot” news from a select few subreddits then this is a good app for the cost of nothing. The included subreddits to choose from are:

  • reddit.com
  • bacon
  • politics
  • pics
  • WTF
  • funny
  • technology
  • programming

The nice thing about it is that it’s open source and the developer leaves it open for people to add on what they want to it. Hopefully, in the future, this will be a great application for Reddit.

Overview

Pros
  • Open Source
  • Free
Cons
  • No commenting
  • No voting
  • Can’t browse all subreddits
  • No search functionality
  • No personal account status functionality

Satellite Reddit iPhone App

Satellite Reddit

Author: 3Cube Technologies

Price: $0.99

Ratings: 8 Reviews – (at the time of writing)

Feedback Contact: satellite@3cubetechnologies.com or http://twitter.com/3cube

iTunes Download Link: http://tinyurl.com/cx8eec

iTunes Description:

Satellite 2.0 is now available and brings a host of improvement to the mobile Reddit experience.

Change in this version includes:

  • Greatly improved performance
  • New, Controversial, and Top views are available for all subreddits
  • An overlay displaying the full article title and comments count shows while loading an article
  • The subreddit list is reorderable
  • A beautiful new icon and splash screen have been added
  • New lower pricing.

Satellite is a full-featured client for Reddit.com, a social link aggregation site. With Satellite, you can browse links appearing on the front page or drill down into the Subreddits you are subscribed to. When viewing an article you can vote the link up or down, save it to your Reddit account, or share the link with others. With the click of a button, you can shift into commenting mode to browse comments or post your own back to the Reddit page about the link. The interface provides a substantially more streamlined experience over the mobile Reddit site and incorprates the unique capabilities of the iPhone to make your day to day Reddit’ing much more fun.

Additional Satellite features include:

  • Shake the app at any time to explore random content from Reddit
  • Next/previous buttons are available at the screen edges to move through content without returning to list view
  • Full portrait/landscape modes, including upside down. Great for handing the phone across the dinner table to share your discoveries!
  • Returns to the content you were browsing at start-up. Pick up right where you left off when that call came in.
  • Highly addictive content discovery available anywhere, at any time!

Personal Review:

This app is definitely worth the 99 cents. After entering in your login information you can view ALL of your subscribed subreddits. It also gives you an option to edit your subreddits for your account. After selecting a subreddit you can choose between “Hot”, “New”, “Controversial”, and “Top” categories in the footer bar. Once selecting a story, it takes you to the story and overlays the story title, submitter, and point count. At the bottom footer you can choose to vote, go to comments, save the link, or email the link. Again though, there’s no search feature with this app either.

This app is a lot like the official iReddit app except it’s more personalized. You can also view your saved Reddits on your account to follow up on how your saves and submissions are doing.

Overview

Pros
  • Personalized
  • Nice User-Interface
  • Good functionality for voting and commenting
  • All Reddit content accessible through this app
Cons
  • Isn’t free
  • Can’t see your karma points
  • No search functionality

HAPPY BROWSING WITH THESE SOCIAL MEDIA APPS!

UK AdSmart Ad Network Goes Bust

UK based advertising network AdSmart, which also had its presence in India through its Delhi-based venture AdRevenue, has gone bust.

A source at AdRevenue informs Crenk that the closure of AdSmart won’t affect the business of AdRevenue, but the company will now operate under a new name, E-Spot Media Pvt Ltd.

There are obviously several sites that will now be out of pocket from this closure, such as Games2win who has already published an article about their loss.

If you have more information on the closure or have been using Adsmart please drop us a comment.

Tsavo Media Purchase Open Source Food

Several hundred thousand palates can’t be wrong. With this, Tsavo Media announced that it has acquired Open Source Food (OSF) from Egg & Co., a venture of Tokyo-based web producer Jon Anthony Yongfook Cockle.

With the acquisition, OSF has been renamed NibbleDish and will join Tsavo’s new network of content sites for consumers, currently in development.

Yongfook will remain with the company. A serial web-app builder, Yongfook is also responsible for the popular lifestreaming software Sweetcron and analytics tool Gumtrail. From his base in Tokyo, he works with various Japanese companies as an outside consultant, building web apps and overseeing production.

Financial details of the acquisition were not disclosed.

Technorati Media Isnt Moving In The Right Direction

I have been receiving a lot of emails lately from webmasters using Technorati Media as their ad network. Techn0rati is a blog search engine which launched an ad network back in June last year. At the time it was very big news, because Technorati was losing its way a little bit and also traffic at the same time. Thus, they launched Technorati Media which would open up a new revenues stream. At the same time Technorati purchased AdEngage which would be the backbone of the Technorati Media platform. AdEngage is a basic self service advertising platform which deals in CPC display advertising.

Anyways, Technorati Media launched their ad network with a lot of media attention and were offering some amazing CPM rates, in which was going to entice a huge amount of small and medium blogs. However, now since the economy is in a bit of a decline ad revenues have dropped but this is nowhere near the amount Technorati Media’s CPM rates have dropped.

I’m not too sure what Technorati Media is trying to achieve because using the current model they have for advertising, I’m sure they will be in a huge amount of trouble come the end of 2009. The economic crisis is not going to be fixed over night and it will take a couple of years to sort itself out, so Technorati please think of another advertising solution. CPC campaigns are great for advertisers because they get an instant return on investment for their money, but CPM is great for publishers because they can see a return on their investment. Technorati Media is struggling even to sell CPC campaigns even with some great sites on board, so this spells big trouble!

Disclosure: Im CEO of Adphilia which is a site representation company.

Crenk Interviews… Zentact

Following our recent review of Zentact, we spoke to the team behind the service. Read on for insights from Jared Brandt, John Sampson and Eric Marcoullier about their previous work with MyBlogLog, a hint of what’s to come with new service Gnip, and what makes them and their fab social networking tool tick.

What is the Zentact philosophy?
(Jared) We are creating a product that integrates into already existing work flows, helping our users build better relationships. We do this without any BS. (Eric would say the our product will make the baby jesus cry…)

Sharing information with your contacts is something that Mr. Marcoullier seems to be a fan of! What makes Zentact different to other content sharing websites?

(Jared) Social networks are a lot of work for traditionally very little payoff. CRM tools are worse.

(Eric) Zentact aims to flip that on its ear and provide loads of tangible results for little ongoing effort.

(Jared) Typical content sharing websites and apps have focused on the user always remembering whom to share with. We are trying, in effect, to whisper in the user’s ear and suggest whom they can share this with in a meaningful way – we make sure you share what matters. We will be adding more social aspects in the near future as well.

How has the web 2.0 landscape changed since the coneption and subsequent selling of MyBlogLog to now and the work you’re doing with Zentact?

(John) MyBlogLog allowed users to create profiles that traveled with them where they surfed, adding value to both the mybloglog member and website owner. More Web 2.0 apps today are leveraging this concept, be it scripts, widgets, and even in browsers. The value that is created by individual apps and even apps created mashing APIs together is significant.

Some commentators have said that they’d like Facebook integration, in particular to help when tagging – is this something you and the team are looking into?

(Jared) We will be integrating in with Facebook to help with both tagging, tracking last connection and posting to the wall.

Will you be looking to include integration with other social networking services – if so what is the liklihood of this happening before Zentact comes out of Beta?

(Jared) We are in a private beta now and working on launching our public beta. We will likely integrate with other social networking services and other communication platforms before leaving beta. We are also listening to our users – feedback will help lead the way.

What is really exciting you on the web (Zentact aside)?
(Jared) Gnip ;)
(John) Apple app store

I would argue that 2008 has been the year of Twitter and that it will become more mainstream in 2009 – what do you think will be the big social media development in the next 12 months?

(Jared) We think that there will be a big movement towards information – instead of just data. More products will become contextual.

What has been the main challenge for Zentact since you founded the company?

(Jared) Our number one challenge has been to prioritize features since, as a team, we have many features we want to do quickly.

And what has been the achievement that has made you most happy?

(Jared) We have gotten feedback from users ranging for “wow” to “Zentact helped me close a deal”. This feedback is what makes us tick!

What are the next key milestones you’ll be looking to meet?

( Jared) Public beta and our IE version.

What can we expect from Zentact in 2009?

(Jared) A killer product that will seamlessly improve your life.

To try Zentact for yourself, we have a few private invites to test the private beta, which you lucky boys and girls can get here.

Zemanta Launches Public API

Zemanta has long been a favorite addition to my blogging processes. This interesting little addition to the browser builds in the ability include photos, links, and tags for all of your media inserts. By installing Zemanta, I have reduced the time it takes to track down information to include, and by setting up some personal settings I’m sure to find what I need when I need it.

The Newzemanta

Zemanta has always offered what it thinks you will need in terms of photos and links, but today Zemanta is launching their public API which will now allow users to build a “user suggestion engine.”

Funding for the company has come from Union Square Ventures, Eden Ventures and The Accelerator Group, along with its win at the fist SeedCamp, this announcement has come out of LeWeb in Paris, France. This announcement is sure to increase not only the number of users, but also the dependency that online writers will have on this dynamic tool.

The Future

Zemanta has now opened itself to a huge reception in the world of online content creators. By opening their API, they can approach content creators to leverage their unorganized with the system, and the users are able to access the content for various needs.

In an article by TechCrunch, they state that “usage of the API is free for up to 10.000 API calls per month, and for a subscription fee above that.” So not only has Zemanta found a way to integrate user input, but they also find a way to monetize their efforts for content creators to get organized.

structure

Zemanta has a bright future ahead of it. I have just recently connected with one of the Founders for Zemanta on Twitter @andraz. He’s easily approachable and seems to be keen on connecting with users around the world.

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Technorati Media Launches Their AdEngage Product. Just a Poor Advertising Network

Technorati Media has finally launched their Engage (advertising marketplace product) live. Previously this new tool was in Alpha stage and only certain people could use the product. This all happened because Technorati purchased AdEngage.

Since purchasing AdEngage and launching Technorati Media I think Technorati has really lost sight of what their core business model is!

Technorati was a blog search engine that doesnt currently have really market share and presence and their product offering seems to be going down hill by the day. To compensate for this they purchased AdEngage and launched Technorati Media, which is just an ad network.

Looking at the current results from this ad network which has been in operation for several months, seem to be very poor. They are selling advertising for blogs such as The Inquisitr and Profy. The results seem to be as follows, for CPM advertising they are offering a decent CPM rate in between $1.00 – $2.00, but ads are currently only for the USA market and even then their fill rates arent 100%. For all other countries they suggest to use Google Adsense, which is fine, but unless you have a huge amount of USA traffic then this isnt really worth the effort, because what you make on USA revenues you lose on Google revenues elsewhere. In terms of selling sponsorships they also seem to be terrible, with The Inquisitr having 2 125×125 ad slots in the sidebar in which they havent even been able to sell 1 for a few months.

This is all about Technorati realising they dont have a search engine product that is any good, so they are looking for additional revenues streams which will help them eventually sell the company. Is that the way it is or am I wrong?

Spotify: Ad Supported Music Streaming Player

Spotify, founded by the former Tradedoubler team, is understood to have raised €15.3m from Northzone Venture Partners at a monster €71.6m pre-money valuation. The service is still in private beta.

The Stockholm-based Spotify can essentially be summed up, in the words of one blogger, as a kind of hybrid of Skype, last.fm, the iTunes Store and Bittorrent. A lightweight iTunes-like application streams songs via encrypted P2P technology. The service is ad-financed, hence the comparison with Last.fm.

Spotify has the same look and feel as iTunes, but it basically just a huge library in which allows users to stream albums and tracks as much as they want. Im not sure how they are going to include the advertising part of the business, because it is currently missing from the design. However, they have a great design and this could be a tool that is going to be used a lot in the future, but only as long as they get the monetization part of the business correct.

Wordia Replacing Dictionary.com?

Dictionary

Image via Wikipedia

The dictionary, for years, had been the bane of my existence as a kid. I remember when I did not know something I was always told “look it up.” I remember being frustrated tearing through the massive dictionary just to find an answer. As I got older I began to appreciate the dictionary along with its cousin thesaurus. As a communications professional in my adult life, these two, both physical and through various apps, have become the cornerstone of my career as a writer.

We all know dictionaries are not hot properties, and people are not tearing down the house to find new ways to make it better, but in an interesting turn of event, Wordia has done just that. Created by former TV producer Edward Baker, and funded by ex-Bebo employee Michael Birch, Wordia looks to mashup Dictionary, YouTube, and Wikipedia. This hodge podge looks to be more for entertainment rather than serious information, but with Birch’s previous eye for start-up successes, it might have some legs to stand on.

Wordia is the site where everything you get is in video format. Looking up a word will provide you with a video explaining the word, definition, and other vitals you’d need to attain understanding. While there is still text, user generated videos will be attached to the word, and users will be able to rank the videos in term of their favorite, most accurate, and most humorous to name a few options.

This is definitely not your parents dictionary, but I still question whether the videos are necessary as opposed to a major distraction. I look forward to seeing how many users jump on board and the accuracy and reputation the site builds.

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