This bird’s-eye view of Kutztown University in Pennsylvania was the first image ever seen by the GeoEye-1, the world’s highest-resolution commercial satellite sponsored by Google, when it opened its camera door earlier this week.
The 4,300-pound satellite collected the image at noon EDT on Oct. 7 while moving from the north pole to the south pole in a 423-mile-high orbit at 17,000 miles per hour, or 4.5 miles per second. The spacecraft can take photos at a resolution of up to 41 cm – close enough to zoom in on the home plate of a baseball diamond, according to Mark Brender, GeoEye’s vice president of communications and marketing.
Even though the GeoEye-1 satellite sports a colorful Google sticker, its key customer is actually not Google but rather the National Geospatial-Intelligence Agency, a U.S. government agency that analyzes imagery in support of national security. The NGA is paying for half of the development of the $502 million satellite and has committed to purchasing imagery from it. Google is GeoEye’s second major partner.
“This is the opposite of a spy satellite,” Brender said in a phone interview. “Spies don’t put info on the internet and sell imagery. We’re an Earth-imaging satellite, and we can sell our imagery to customers around the world who have a need to map and measure and monitor things on the ground.”
There’s one catch for Google: While the GeoEye-1 will provide imagery to the NGA at the maximum resolution of 43 cm, Google will only receive images at a 50-cm resolution because of a government restriction, Brender explained. However, Google’s partnership with GeoEye is exclusive, meaning the search-engine giant will be the only online mapping site using the satellite’s photos.
A second satellite, GeoEye-2, slated to launch in 2011 or 2012, will have a resolution of 25 cm, company representatives promised. However, Google’s satellite imagery will not likely get more detailed because of the 50-cm regulation.
Why Did I Start VOIS? Why Did We Launch The First Social Sourcing Site Now?
There are a lot of bad websites out there. A lot.
Websites with 8-bit graphics seemingly ripped from Atari games, with laughable copy errors that immediately diminish credibility, and with such awful usability that you need a Dr. Phil intervention to calm down after surfing through the third-rate portals.
This is one reason I co-founded VOIS.com (pronounced VOICE), or Virtual Outsourcing is Social. Not only can VOIS’ collaborative approach to completing projects produce superior results – from slickly branded and intuitive websites to fun, traffic-churning widgets – but it can also make it more affordable for businesses.
Don’t get me wrong; this is not the business owners’ faults. As a blogger for a major food website, I can say first hand that these are good people with the best of intentions. But just because someone knows how to make donuts, pizza or surfboards, it doesn’t mean they should know how to create a compelling online storefront. And hiring expensive firms on retainer often isn’t a workable business model for small and medium-sized businesses, or even larger firms that don’t have the bandwidth to handle their current business needs.
That’s why VOIS seeks to connect clients with expert Web professionals – from designers to developers and copywriters – to work on a project basis. What separates us from other business match-making platforms is that we allow and encourage the clients and talent to get to know each other first by exploring robust online profiles and messaging back and forth.
Click-and-mortar, web-driven start-ups have also had to change their game plan, and VOIS was developed for these businesses, too. With start-up capital tougher and tougher to attract, it’s no longer feasible for someone to hire developer and a CTO, build an infrastructure from scratch, then roll out and ramp up a product. I’ve met many people who 
have burned through $500,000 before looking at a more cost-efficient way of doing things.
And I really feel VOIS is that new way of doing things. We’re keeping VOIS wide open in terms of the scope of projects we accommodate – no niche focus or specialized tunnel vision. This will help us attract more users and offer truly turnkey solutions for our users.
So as the VOIS community grows, fueled by this added interpersonal dimension, I look forward at seeing some truly amazing work forged through the power of online collaboration. In other words, no more bad websites, or half-completed start-ups that could have been the next big thing.
In fact, I think VOIS is the next big thing.
