Demand Media by Numbers: Breaking the Bank
Here is a great infographic from the team at Onlinemba. As you can see it outlines how Demand Media works in simple terms and why their model makes financial sense.
Archive for: demand media
eHow Redesign Isnt Really Up To Scratch
Demand Media has just released a new user interface for its very popular eHow site. eHow is your basic “how to” site, but it seems like Demand Media hasn’t really understood that “how to” articles need to be interesting and layout the points in an easy to understand and informative way.
However, it seems that eHow and Demand Media still have a lot of work to do!
Most of the site seems to have the pictures not loading or even receiving error messages when you load the site. Simply the content doesn’t load!
The homepage design seems to be a lot better on the eye, but with the lack of content it just doesn’t seem to work. If I was eHow I would be wanting to promote at least 20 different and fresh articles on the home page from each main category type. However, they seem to have selected only 5 or so articles in a few categories. Overall it just seems that eHow is promoting the areas in which they make the most money and now pushing interesting content!
Time For Quality over Quantity: Jason Calacanis Hits Out at Demand Media and Content Farms
I came across this very interesting video of Jason Calacanis speaking about his pivot strategy of Mahalo at the DLD in Munich last month. Calacanis didnt mix his words and I think nearly everything he said is what most people in the technology space are thinking.
Blekko Starts Blocking Content Farms from their Search Engines
Blekko is the newest search engine on the block and they have decided to take a step ahead of Google and ban content farms. Blekko has banned the following sites from search results:
ehow.com
experts-exchange.com
naymz.com
activehotels.com
robtex.com
encyclopedia.com
fixya.com
chacha.com
123people.com
download3k.com
petitionspot.com
thefreedictionary.com
networkedblogs.com
buzzillions.com
shopwiki.com
wowxos.com
answerbag.com
allexperts.com
freewebs.com
copygator.com
It will now be interesting to see if Google does the same. This may affect Demand Media’s recent IPO, in which the majority of their revenues come directly from Google.
