Audience Science Raises $20 million for Their Online Advertising Platform
Audience Science, an online advertising firm formerly known as Revenue Science, announced on Tuesday that it has closed $20 million in new venture capital funding.
Investors included Mohr, Davidow Ventures; Mayfield Fund; Meritech Capital Partners; and Integral Capital Partners.
Founded in 2003, New York-based Audience Science offers both an audience technology platform and a targeting marketplace.
The company says it has powered over 50,000 campaigns worldwide, and is the eleventh-largest online ad network in the U.S.
Clients include the Financial Times, Gannett, Reuters.com and New York Times Digital.
The company will use the new funds expand its audience targeting marketplace, and bolster its offering to brand advertisers, premium website publishers and online ad networks.
