The Battle of the Startup Pages, Which Type of Page Do You Use?
I have been wondering for a long time now “what makes a good startup page”? How does an internet user determine what will be their start page and what just doesn’t do it for them? In this article I’m going to run through some of the basic types of startup pages out there today and see what characteristics are good for me and what aren’t.
The first type of startup pages are the ‘add your own modules‘ type of startup pages. About a year and a half ago these types of pages were being developed left right and center, but lately they seem be going into liquidation very fast.
Netvibes - Netvibes is a module based startup page that has been growing from strength to strength recently. They are based in France but have been able to build up traffic worldwide. All modules can be customised in whatever style the user sees fit. Netvibes is the leader in this type of startup page and I every time I head back to their site they seem to have made improvements.
Pageflakes - Pageflakes is a startup page very similar to Netvibes except they don’t have the adoption levels of Netvibes. Pageflakes was acquired by Live Universe about either months ago because they were struggling and running out of liquid funds.
iGoogle - iGoogle is basically the Google version of Netvibes but with the Google search option at the top of the page. iGoogle has very limited themes, but it is simple to integrate with everything Google of course.
These types of startup pages are good for the user because they allow you to place whatever modules you want onto the page, but there is such a thing as information overload. Personally, Im not so sure about these types of sites as startup pages, because they are simply just ugly to look at because everything is a base size module and they just take too long to setup!
The next type of startup pages are the ‘one page aggregators‘. This type of startup page brings together some of the most popular rss feeds from around the internet and puts them all onto one page. Basically it is a rss reader for the lazy.
Popurls - Popurls is the original startup aggregator which brings together some of the best sites in the tech industry. Sites include Digg, Reddit, Delicious, Yahoo Buzz, Metafilter and more. The site has a very simple layout showing the top 10 from each site. Additionally, they have added videos from Youtube and photos from Flickr.
Alltop - Alltop is a new site from Guy Kawasaki (evangelist at Apple), in which he takes the idea of popurls and spreads it to pretty much every time of market. This is basically an rss reader for every type of industry for the most basic of internet users.
Original Signal – Original Signal used to be one of the leaders in this space, but recently they have been losing market share fast. Original Signal covers mainly tech and business topics, but they have seemed to update the service in many years.
These startup pages are great if you just want to have a quick look at one site in the morning and see what is happening around the world on a specific topic. However, they don’t allow users to choose the rss feeds you want to read, this can be done easily by using an rss reader.
Finally the other type of startup page is the simple search engine and 99% of the time its Google. Personally Google is my startup page but mainly because I find it easier to click the home button at the top and then type in my search, instead of typing it into the top of Firefox. Google as a page is so simplistic and it provide immense functionality behind that basic exterior.
Overall, what makes a good startup page? This is probably a different answer for every single person. However, I do think that startup pages need to be simple, have a good search option and allow the user to customise if they wish. As always simplicity and functionality are the keys.
