mAdserve currently supports iOS, Android, Windows Phone 7 apps and mobile websites. Additionally, it has the ability to target by device, country, city, handset and schedule. Basically, it is the OpenX of the mobile space.

It includes open source and lightweight advertising SDKs for the devices mentioned and code snippets for mobile websites.

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mAdserve: Create Your Own Mobile Advertising Network originally appeared on: Crenk
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However, the FTC has been asked to review the case as there are grounds for concern in areas such as privacy and market domination. Obviously an acquisition from Google would greatly expand the company and it’s worried that market domination could crush the mobile marketing industry along with several other large companies who currently act as competitors to AdMob.

A decision is likely to be made shortly concerning this deal between AdMob and Google which has gone wrong – however with issues such as customer privacy at steak the consequences (such as restrictions imposed on Google) could be dire.

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• Google Offers Available in Charlotte, Kansas City, Milwaukee, San Antonio and Tampa – January 25, 2012

Google’s AdMob Purchase May be Blocked originally appeared on: Crenk
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