Quantcast Has Become Our Free Analytics Tool of Choice
Quantcast is an analytics tool that has been around for quite a while, yet it seems as though most web developers either havent heard about it or dont use it.
Quantcast works in a very similar way to Google Analytics. The website owner ads some code to their site and then Quantcast brings in the relevant data and then adds it to their platform. However, unlike Google Analytics which is private, Quantcast allows the website own to then either display their analytics publicly or keep them private.
Unlike other online analytics software like Alexa and Compete (which estimate data based on a set of user stats), Quantcast provides exact analytical information and then only if it doesnt have that exact information, then it estimates traffic numbers. Thus, providing a much better indexing of what the world’s most popular websites are.
Here at Crenk we arent afraid to hide our stats like most other website owners, so here is a link to our Quantcast profile.
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