Meme will Challage Twitter in a World War
It appears as though Yahoo! may be the first real competitor to Twitter. Other companies such as Facebook have tried to draw people away from micro-blogging back to social networking. But there has been no real competition on the actual micro-blogging front.
A while back, Yahoo! stealthily rolled out Yahoo! Meme in the Portuguese language only. Nobody was all too sure why they did this because as business goes, you’re supposed to promote, promote, promote! Now their reasoning is clear.
It was a test. To see if it stood a chance without causing the company any embarrassment if it failed. They are now tackling Twitter on the global front by launching the micro-blogging platform in the second biggest language in the world; Spanish.
While people all over the world do use Twitter, studies have shown that services are received better by the public when they are tailored specifically to their needs – in this case their language.
While I can’t see Meme over running Twitter on the English servers I can see the new Yahoo! service picking up steam in South America, Mexico, West Africa and of course Spain.
2 Comments
Just want to mention a few things:
1. Typo in the title: should be “challenge”
2. About your quote: second biggest language in the world; Spanish.
I don’t think that’s correct, at least not according to Yahoo Answers (they sited references).
http://answers.yahoo.com/question/index?qid=20090129025053AAKGDtJ
I love the MEME look and ease of use. Posting pictures , videos are pretty easy. Even its neatly designed dashboard with themes are an added benefit. Just waiting for its English launch.