Insound Acquired and Napster Ups Subscription Price
Insound.com has been acquired by Warner Music Group. Well the site was actually acquired by The Alternative Distribution Alliance, which is an independent distributor owned by Warner. This is quite a good acquisition for the ADA because Insound has a very good back end infrastructure that can be exploited by ADA to provide their own digital store. The site itself will continue to be operated by co-founder Matt Wishnow, hence a good deal for both parties involved.
Napster in a very interesting move has raised their monthly subscription fees. In true Napster style this was done in an email sent to subcriber, which stated the non-portable subscription rate will increase from $10 per month to $13. A 30% increase! Although this price change is Napsters first in four years, I really cant see this doing them any favours in the market that they are drastically behind in at the moment. These prices changes will take affect on January 30. I made a very bold prediction and said that they will be heading towards the dead pool by the end of 2008, so im very keen to see how much of an affect this price increase will have on the company.
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