Crenk

Towards the end of December I received an email from the nice people at Forbes.com asking me to join their blog network. The blog network is focused around the Business and Finance sector and there are some nice benefits that come with this partnership.

First, some of your posts / articles can be published on Forbes page which lead for higher readership. Second, you will be involved in Forbes advertising program.

Requirements for participation are:

- to have business or finance related blog
- to run two banners ads on your blog (728×90 Leaderboard and 160×600 Skyscraper or 300×250 Rectangle)

All ads management is done via online account at Adify. Pricing is based on eCPM (effective CPM). Blogger receives 40% of all net revenues collected by Forbes. It has also been rumoured that the eCPM rate that you can expects is between $10-20. Thus, working out to be $4 CPM for the publishers, which is a lot higher than most other networks.

However, this all being said and done, the blog network was supposed to be launched at the end of January and now we are just about to be at the end of March and still no news! I think this network is a great idea by Forbes to capitalise on a growing section of the internet, but they are quite poor at keeping the members informed about their network.

Here is a list of other discussions about the Forbes.com network:

• Stock Web
• LexBlog
• MixedMarketArts
• ConnectedInternet
• BlogStorm