iPhone “Epic Fail” in Japan

It’s a known fact that mobile devices in Japan are just better, plain and simple. Doubt me? Mobile devices in Japan have been proven to be years advanced their stateside counterparts. For years now mobile devices, especially cell phones, have been able to receive TV, music, take photos, etc. Just as we attempt to close the gap, the Japanese take their phones to another level of increasing the quality of picture and audio, but also increasing the use of these devices. Phone overseas have been able to scan items for pricing for years already, and they’ve also been used as debit cards and train passes.

So what does Apple and Steve Jobs plan to provide for their customers in the Land of the Rising Sun? Well…nothing. While units were expected to hit sales of 1 million units, when all is said and done they will be lucky to have sold 500,000. Not good. Apple’s offerings with the iPhone just don’t compete with the already existing high end phones that are available to both the consumer and professional market.

Released just over three months ago, the iPhone which saw explosive sales the first few weeks of release has taken a drastic nosedive. Selling out immediately on July 11th, with lines of people ready to purchase is the complete opposite of the sites now, where sellers stock their windows with iPhones, promoting specials, and looking for ways to move the inventory with little to no luck.

Since Apple could not wow them with their song and dance, what will it take for Apple to break into the Japanese market? We saw similar experiences when Microsoft released the first iteration of the X-box, which impressive sales at first, but then falling off the charts. Steve and Co. might need to go back to the drawing board for our eastern friends and think of a plan to counter an already established market.

TechCrunch Hits 1 Million Milestone

TechCrunch is a self proclaimed “obsessive” site for everything technology, especially start-ups. Michael Arrington, co-founder of TechCrunch, has a well established career in doing what he loves best and, in my opinion, being damn good at it. But don’t take my word for, they have just recently hit a huge milestone for any site, over 1 million subscribers follow them via RSS Feeds. In less than 39 months they have achieved this goal and by the looks of it, will continue this trend.

Arrington reports that like any other site, their numbers fluctuate. Weekends are slow, but mid-week is their best time period. Still, even with the fluctuations, fans stay for the news and are even offered various ways to stay in touch with what is happening in the world of technology; Twitter, RSS Feed, FriendFeed, are just as few examples of how TechCrunch stays in touch with their readers.

Recentlly TechCrunch held their TechCrunch50 event which has been covered on Crenk here and here. Because of Arrington’s love for start-ups, he offers some of the best in the world a stage for them to highlight their products, network with VC’s and other interested high profile people, and in turn gives a little back with the success he’s achieved.

I highly recommend businesses to take a look at TechCrunch because as investors, you could be a part of the next big thing in the tech world!

iPhone App Review of Campaign

Last week I searched the Apple iPhone App store in search of a dedicated political application that I could use to follow the elections. Interestingly enough I only found news apps, which is great, but too convoluted with other news that I did not want to have to filter through. That being said I was greatly disappointed and left the site.

Just this week I came across Campaign, a dedicated political updater that keeps you informed on how both parties are doing in this monumental election. Now even for those not stateside, this election has a global impact. The next person in office will have to make some big decisions, and I feel confident in saying that myself along with the rest of the world hope that decisions are the right ones, not for personal gain or economic reasons.

This little application is brought to you by Gorloch Interactive, which states they will try to provide you with all the dirt on both candidates to make you a “more-informed” voter. Do no worry if you think this application is one sided, three categories keep you informed on both parties in relation to News, Polls, and Candidates. Once you download the application you have your chance to set up your desired results.

If you want all the latest updates on who said what, who did what, and where they stand on upcoming issues, then definitely get Campaign. You might also want to hurry, because the election is over in two months, and you want to be the most informed voter you can be.

Mashable: Non-stop Technology & Web News

Founded in 2005 in an unlikely city in Scotland, Pete Cashmore has turned his dream of up to the minute updates on everything tech, media, web, and social networks into one of the most profitable blogs in history, Mashable. With over 5 million monthly pageviews, anyone that makes it on the site either in an article or as a sponsor for the site is sure to be seen by the who’s who of the online media world.

Mashable has been highlighted in Technorati, the New York Times, Washington Post and Forbes, while being a fan favorite to interact and catch up on the latest events. Mashable’s contributing writers are all published and established writers that look to be a part of a much bigger blog. Just recently Pete and the Mashable team put on a Mashable Tour with their partners of Social Media Camp. This multi-city tour highlighted presentations from the best of web and media minds and afterwards offered an excellent opportunity for these minds to mingle.

Currently Pete Cashmore divides his time between San Francisco, New York, and the UK. He’s constantly staying abreast of the latest trends in social networks, and hosts monthly events to keep the conversation going.

I have personally met Pete during one of the Mashable tours here in Austin, and was amazed at how cool and approachable he was. He literally took photos with all the hundreds of people that attended the after party and was truly interested in talking to everyone.

Mashable is a definite site to subscribe to, and make sure to follow Mashable on Twitter as well for even more information then you think you can handle. Just watch out for the overload!

Seinfeld and Gates at it Again

If you found yourself just as confused by the first commercial from Microsoft featuring the $10 Million Dollar Man himself, Jerry Seinfeld and Microsoft mogul Bill Gates, so was the rest of the world.

The media slammed against what seemed like a commercial about nothing, similar to the description of the show Seinfeld from 10 years ago. Personally I am a big fan of the show, but the humor does not translate 10 years later, and if they look to enter a new, younger, more media savvy market, digging 10 years back for jokes does them no good.

Well the second clip has been released, and the extended version has already been all over YouTube and other video posting sites. While this will not show on TV in its entirety due to it being over 4 minutes long, I can’t imagine the cut version being any better.

The TWiT podcast hosted by Leo Laporte even attempted to dissect the first commercial for the underlying message looking for symbolism in the commercial and even they fell short near the end. If the commercial looks to be that cerebral, they will more then likely lose people rather than gain.

I say thumbs down to this sitcom-ish style advertising, but you be the judge.

Yammer is Top Prize Winner at TechCrunch50

After three days of presenters and presentations, the dust has settled and cleared. Yammer was announced the winner of this years TechCrunch50, so a big congrats to them.

Yammer is a Twitter based internal corporate communications tool for businesses. They provide a great model for companies to use Twitter inside their company in a closed and private way where employees can sign up and communicate with their co-workers across the company’s network. This is an excellent idea and looks to unite people across different departments without having to pick up a phone or physically walk to them.

The catch to their monetization process is this, if the company itself wants full control of the chatter and its employees, that’s when the model turns profitable and businesses pay into the service. TechCrunch’s article states “There is such a huge demand for this type of service that 10,000 people and 2,000 organizations signed up for the service the first day it launched on Monday.”

Pretty amazing numbers that only look to go up in the coming months as internal corporate communication tools will be a necessity for day to day operations. If you’re in a business looking to building community amongst your employees, definitely check out Yammer.

The End of Messaging Systems with Dial A Human

The net’s best kept secret is not so secret anymore.

Too often when we try to contact companies to ask questions and communicate with another human on the other end of the line, we end up hitting the damned evil messaging system. You all know this system, “Please listen to the following options and select the best choice…” Afterwards you’re given a dizzying number of options and numbers to press which leaves us as consumers frustrated and defeated.

This whole process reminds me of a lose-lose choose your own adventure book. At least with a real book there is a chance to actually succeed, with the messaging system you have more of a chance of punching a hole in the wall out of frustration then you do of actually succeeding.

Businesses tend to forget that putting on a human face is what we as consumers want to connect with. Since they’ve forgotten, Dial A Human has come in and offered us a chance to actually reach a real, working, paid employee of the company of our choice, according to their list.

If you’re tired of machines, check out the site and get connected to someone who can answer your questions!

AOL Changes the Gameplan

When I think of AOL, I think of other similar companies like Microsoft and AT&T. What do they all have in common? Basically all of them are large companies that think themselves at the top of their game and otherwise frown on smaller more open and approachable initiatives.

For the longest time AOL was an island unto itself. Until just recently AOL users were isolated from other users. The homepage was closed off to competitors, the ISP itself is not open to offering it’s users options, but rather forces them to believe that AOL is all there is.

Interestingly enough, as internet users wise up, and are introduced to various social media networks, connecting over the net with blogs and micro-blogging tools, the internet is a whole new world for users and professionals alike. AOL is finally facing this reality and has added a new feature right off their homepage. They are actually offering users the opportunity to select other email clients as opposed to forcing users to type in the desired destination.

As noted in the photo below you can see how Yahoo, Gmail, have all found a spot right on the AOL homepage (Hotmail access has also been added). This is a welcome addition for AOL users considering the response on the AOL blog post.

What does this mean for AOL? How will this impact their users and will they turn away from AOL Mail? No likely, many of us have multiple accounts for various uses; junkmail, newsletters, subscriptions, purchases, contact with friends and family. AOL is quoted as saying, “We realize that AOL.com is not the only web site that you use and that you may, like many of us, have multiple email accounts with different providers.” So AOL looks to become the official “launchpad” for all their users online experience. This will prevent them from having to type in the address of their preferred email providers and instead provide instant access with a simple click.

AOL confesses that not all of their users will appreciate the change, but for those that don’t, they have made it easy for users to change out the panels in the menu with other popular selections such as Music, Radio, and eBay options to name a few.

With the emergence of a fully customizable homepage, AOL is taking a step in the right direction with their new approach. It is even hinted, according to Techcrunch, that come October AOL could add access to “bookmark[ing], social networks and a RSS reader.” At this rate AOL users will now have a one stop shop for all their online needs, and this is what AOL is banking on.

I’d like to hear your thoughts on this new approach by AOL. It’s been a very long time since I’ve been an AOL homepage user, and even longer since I was a subscriber to their ISP, but I find this approach innovative for them, if not a little late. I think this will keep AOL in the game, and I look forward to see what other ideas they plan to roll out.

Apple Makes iPhone & iTunes Announcements

Apple fans generally sit on the edge of their seats days before Apple makes announcements regarding new products, new updates, or a new direction. More often than not Apple never fails to wow the crowds in taking the lead with innovation and design, but for some reason a large number of reports are saying that today’s announcements at the “Let’s Rock” event were nothing more than a yawner.

Personally I feel that fans have become accustomed to drastic announcements, or for lack of a better word, world changing technology, but sometimes its the little things that make what we already have just that much better. Here’s a run down of the announcements from today:

• For starters the iTunes application received a nice upgrade. The biggest is the addition of the Apple Genius. No, not the guy at the Apple store, but rather back end programming that serves as a personal DJ for your iPod. Genius uses data loaded on the Apple server and in turn working with the iTunes on your computer to find great matches to your already expanding playlist. Let Genius do the audio matching and see how accurate to your taste it really is.
• Apple has also made up with NBC, and now the two are best friends…for now. NBC is re-releasing their material for now with hits like The Office and 30 Rock available in HD for only $2.99 per episode. Other shows and networks will soon follow, but having HD quality on the iPod is an interesting addition, better get those lines ready for downloading overload!
  
• The iPod Touch got a much needed update along with a decent price drop. Sleek, new design, similar to the iPhone 3G now makes the iPod Touch more curvy and easier to handle. It’s new thinner design makes it easy to carry and comes with built in Nike+ software for the runner in you. The pricing for the new iPod Touch is as follows, $229 (8GB), $299 (16GB), and $399 (32GB)
  
• Finally the Nano got a new design. I admit when the Nano went short and squat I did not think I would be a fan of that version, and when I got my wife one I found myself using it more than her. The design grew on me and I became accustomed to it. I’m not sure what happened behind the scenes, but apparently there was enough of an uprising that the Nano has gone back to it’s long narrower design, but kept the same screen real estate. Like it’s larger counterpart, the new Nano comes with it’s own built-in accelerometer. They also come in much more bolder colors which reminds me of a pack of Now or Laters.
  

According to reports stock fell just over 3% after the announcements were over providing support that investors as a whole were underwhelmed by Apple’s announcements. Sad really, while expecting ground breaking news, Apple delivered some solid additions to iTunes, and price drops and re-designs for other products. I think this holiday season will see an increase in iPod Touch sales, and don’t be surprised when you see those brightly colored Nanos flying around either.

Photo Credit, Apple, Inc.

First Microsoft Ad, Featuring Seinfeld

Ladies and Gentleman, it’s hard to watch, I know. I warn you, it’s painful. If some of you come away with your mouth open and an empty look on your face after all is said and done, you’re not alone.

In what was supposed to be the biggest coup in Microsoft news recently, their acquisition of comedian Jerry Seinfeld was supposed to herald the beginning of the end of those “vicious” Apple ads that have gained so much popularity. For almost two years Microsoft allowed Apple to take the offensive and for almost two years Apple planned to gain some ground in term of market share. Well it worked, and while Apple now sits at approx. 20% of consumer market, Microsoft has been blasted for their release of Vista, making most users stick toXP for the time being.

Well Microsoft decided enough was enough and planned to counter Apple’s negative ads and re-build their brand, but most importantly the trust of the consumer.

Please watch this video, the first commercial in what is sure to be a long line of painful, shake your head and cry attempts to fire back at apple.

Is this really the best Microsoft could do? I’m not even sure I understand the commercial. And the Spanish speakers was a little awkward. Was that their attempt to gain market share with our Spanish speaking brethren? I’m confused and you should be too.

Twitter with Ads, Worthwhile?

With as long as Twitter has been with us, it’s amazing that we’ve not seen a monetizing model sooner. Well…it was bound to happen, and it’s here. Twitter can now display ads, and users can get paid for it with Twittad .

As you look at your account, think to yourself, “I’ve got followers, why shouldn’t I make money for being so popular.” If that’s your train of thought, this little addition to Twitter is right up your alley. Having full control of the ad space, you set the price on the space you are looking to sell andTwittad will match with the advertisers in their database.

Where does the ad go?

Good question, simple answer. The advertisement will sit in the upper left hand column of your Twitter homepage. That big empty space can be used more effectively now by placing an ad that will interest your followers. That’s it, it’s that simple. While some may have feared that the advertisement would have been plastered across your background, or cover the page with flashing, twirling, and otherwise annoying attention grabbers, the simple fact is that the ad will remain unobtrusive.

For the Twitter User

So the first question is obvious, how do I become a part of Twittad? Allowing Twittad to pair you with the appropriate advertiser and marketing promotions can be lucrative and here’s how.

You start off with submitting your page to Twittad for advertisers to purchase (remember you set the price). Once the price is agreed upon select the duration for which you’d like the ad to appear on your page. Now you wait, it can be long or short, but the advertiser must contact you once they are interested. You ultimately have the choice to accept or deny the advertisers offer. If you deny, wait for another offer. If you accept, then simply upload the ad to the design of your template and then notify the advertiser that you are ready to go.

You basically get paid for every hour you serve the advertisement to your followers, and a virtual account will keep track of your earnings. Once the duration of the advertisement has come to an end the virtual account releases the “real” funds to your account. So no worries, you don’t get paid in Monopoly money.

For the Advertiser

Being a part of Twittad is just as easy for the advertiser. All advertisers are able to browse what the users are willing to share and for how much. This gives the advertisers a chance to find the right candidate for their brand and hopefully gain some exposure on the popular micro-blogging site.

Advertisers start off by creating their advertisement using guidelines set by Twittad and following their examples. Once the ad is designed you browse the user database to find the right candidate for your product. You select the “Buy Now” and await their denial or acceptance. Denied? Keep looking. If you are accepted you simply connect and pay via Pay Pal, and if the user removes the ad prior to the agreed upon time, you are credited for the loss. Ultimately the tracking that is provided for the advertisers will alert them if agreements are broken and the advertiser is free to leave negative feedback in such cases.

Twittad receives 5% of the total paid out price as their fee for using their services.

Is This Viable?

I ask myself this question ever since I hear about Twittad. Is this a viable solution to make money on Twitter? Well, sure it can’t hurt to make a little money. The site itself shows how much individuals are making based on duration and follower count. But ultimately, how many people actually travel to your homepage on Twitter? The only time I can think of is when they choose to follow you, but otherwise with all theAPI’s out there, Twitter users are hardly ever on the actual site itself. Perhaps it won’t be long until these web apps we use are filled with advertising. If there’s a way to market, leave to the advertisers to find it.

Use Tweetrush for Your Twitter Addiction

Like any good addiction, the first step is always admitting you have the addiction. For many of us, Twitter is that addiction. We find ourselves Twittering from work, twittering from parties, from events, from weddings, from bar mitzvahs, from the car, from our mobiles, you name it, we addicts are Twittering from it. On the other hand, there are still a few that remain of the mindset that Twitter is a time waster and provides no value.

Well for the addict like you and me, we are introduced to Tweetrush. A very systematic web app that provides you with your Twitter usage metrics. Now, after typing in your handle in the search bar, you can receive a breakdown of your usage and find out just how addicted you are.

Tweetrush was built on the analytics engine called Rush Hour, which basically looks at actions taken by a user, such as typing and sending a message via Twitter. Tracking can be done via the website and also through the various API’s that exist for the web application.

Information can be tracked for the last 7 days of usage:

The tracking can even break down by the hour of usage:

No matter how you slice, it, Tweetrush is an excellent tool for measuring your addiction, providing useful information on usage, but ultimately also reveal just how much of your life Twitter has taken over. Give it a try and learn to live with the addiction, Twitter is not going anywhere soon!