Articles written by: Luis Sandoval

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Luis Sandoval is a Media Strategist and Founder of Advantj Media based out of San Antonio, Texas. He writes on topics related to media and technology for a variety of sites around the web and publications.

Apple iPhone Outsells Android, King of Mobile Phones?

Image representing Android as depicted in Crun...
Image via CrunchBase

In a recent article on the AppleInsider, Apple’s iPhone has outsold the competition in Quarter 4 of 2008. What a way to end the year right? The nearest competitor would be the Android phone which made a splash late 2008 with its amazing interface and design. Many pundits thought that Android would surely topple the mobile phone giant, offering customers a suitable choice in what had been an Apple dominated market.

In the report it was stated that the iPhone outsold Android 6-to-1, which many would consider a slaughter. No doubt Apple had a stellar 4th Quarter, but is Android really the iPhone killer or is this premature celebration?

Reports from Morgan Stanley explain reasons for the massive gap in sales between the two competitors. Noted in the report was Apple’s full use of the quarter with an existing brand that has proven itself in the cell phone market. Morgan Stanley also reports that established 3G network encouraged sales as opposed to T-Mobile’s faster network which only truly hits 25 major coverage areas versus 3G’s over 300 major coverage areas.

Apple also enjoys global mass appeal in over 70 countries while Android was only available in the UK at launch. So with all this said, it’s obvious why the iPhone outsold Android, and to say that it has dominated Android would be misleading.

You can read the full article on Morgan Stanley’s findings here for a further breakdown on the difference between the two companies.

So share your thoughts in the comments below. Do you have an Android mobile? I’d like to hear from both sides about your take on the mobile market.

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Microsoft Makes Worst Commercial Ever

Microsoft has created what is undoubtedly the worst promotional piece for an application in their arsenal. While promoting Songtastic, they somehow find ways to hurt us visually by impersonating an Apple laptop as a PC with stickers, and audibly with the horrible singing done by these less than average performers. Either way it was payday for those actors, but I truly hope Microsoft does some reconsideration before releasing this video on to the masses.

If you can make it through this entire video, you might already be dead. Don’t say I didn’t warn you!

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ZumoDrive, Virtually Unlimited Storage

If you’re into cloud computing, you understand the importance of hard drive real estate and getting files on the go. In the past year more companies are even utilizing cloud concepts to save on expenses. As such, we’ve become accustomed to virtual networks that have linked our personal and professional life together for easier access.

Enter ZumoDrive, which just beta launched on January 16th! This amazing application is set up to function as a syncing system for your files in the cloud. Other related applications all offer various formats for syncing, but essentially do the same thing. ZumoDrive takes what you know to a whole new level and makes virtual connections to the cloud that much more worthwhile!

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The Good!

Storage and space are always big issues for your devices. Perhaps not so much on your desktop, but on your mobile devices anything you can do to prevent capping the storage is a good thing. ZumoDrive works in such a way that it tricks the system into thinking that the file is native on the device you are accessing from, basically creating a virtual drive. You are then able to stream your music, watch your videos, work on documents all from your device without having to download the document onto your device.

The concept is made even more enticing by the fact that the application becomes intuitive based on the types of files you regularly access. These files are made ready for instant access from a favorites menu to save you time. The application can even find similar files that it might think you will need in reference to what you are working with.

The Bad!

ZumoDrive offers a price range that users have commented on being high with less total storage capacities. While this might be so, it appears that the offerings are far superior to their competitors. I’m not sure how this will all shake out, but ultimately, this is the only con to this application according to users and readers.

Stay tuned for an iPhone application that will further extend ZumoDrive’s popularity amongst those mobile users!

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Steve Jobs Steps Down from Apple

Image representing Steve Jobs as depicted in C...
Image via CrunchBase

Breaking News!

Steve Job is taking a leave of abscence from Apple after being plagued by rumors of his serious health issues. To date pundits, blogs, and news agencies have speculated over the mysterious weight loss Steve has suffered over the past two years. His abscence from many of Apple’s major events, and this official stance on pulling out of MacWorld futher fueled the idea that Steve Jobs was on his death bed.

While that is not the case based on the official statement, there is no doubt that Apple stock will take a serious hit due to this announcement, and speculation will continue on regarding the validity of this statement.

I personally wish him well. As fan of Apple Inc., their computers, their consumer product, and their innovation in the market. I truly hope we see this amazing man come back before 2009 closes.

Here is the official word from Steve Jobs himself which can be found HERE on Apple’s website:

Letter from Apple CEO Steve Jobs

Dear Apple Community,

For the first time in a decade, I’m getting to spend the holiday season with my family, rather than intensely preparing for a Macworld keynote.

Unfortunately, my decision to have Phil deliver the Macworld keynote set off another flurry of rumors about my health, with some even publishing stories of me on my deathbed.

I’ve decided to share something very personal with the Apple community so that we can all relax and enjoy the show tomorrow.

As many of you know, I have been losing weight throughout 2008. The reason has been a mystery to me and my doctors. A few weeks ago, I decided that getting to the root cause of this and reversing it needed to become my #1 priority.

Fortunately, after further testing, my doctors think they have found the cause—a hormone imbalance that has been “robbing” me of the proteins my body needs to be healthy. Sophisticated blood tests have confirmed this diagnosis.

The remedy for this nutritional problem is relatively simple and straightforward, and I’ve already begun treatment. But, just like I didn’t lose this much weight and body mass in a week or a month, my doctors expect it will take me until late this Spring to regain it. I will continue as Apple’s CEO during my recovery.

I have given more than my all to Apple for the past 11 years now. I will be the first one to step up and tell our Board of Directors if I can no longer continue to fulfill my duties as Apple’s CEO. I hope the Apple community will support me in my recovery and know that I will always put what is best for Apple first.

So now I’ve said more than I wanted to say, and all that I am going to say, about this.

Steve

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Top 10 Google Tools for Entrepreneurs

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Image via CrunchBase

2009 is here and for a great many of us are looking at some huge opportunities before us. Whether you’re suffering because of the economy, or taking your idea and making it a reality, there is always risk involved going out on your own. As an entrepreneur the rules of the game change, and while you are your own boss, there is a lot you have to answer to when it comes to ensuring your success and proper execution of your idea.

As such, there is a big need for the right tools for the right job. Just like approaching any big project, the right tools can make you, the wrong tools will break you. I’ve taken the time to do a post on the top 10 tools that an entrepreneur can use to keep their professional life and business life in check. I’ve chosen Google tools simply because they all sync with one another. There are a lot of people out there that may naysay Google products, but having everything sync together just makes things easier.

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Book Worms Unite with BookSprouts

Never before have we as a global community ever felt so connected as we have in the past ten years. We have grown from gatherings, town hall meetings, forums and message boards, internet chat rooms, to social networks. I host a podcast over at Tech in Twenty, and we’ve discussed the growth in popularity for social networks and how niche interests have played a huge part of that growth.

We have all heard of the popular social networks like MySpace, Facebook, Twitter, Ning, etc. But there are a lot of networks out there that cater to a more specific market, no matter if you’re into music, television, knitting, dating, marbles, or candles, there is a group for you. BookSprouts is the newly developed social site for book clubs. The site is a amongst a few competitors that claim to be a space for readers, but BookSprout is different in that the actual design is easy to navigate at the layout is welcoming to new users with little confusion. Every step for you is laid out so that users can get started immediately without getting lost in the site.

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I had time to explore the site and came across the same problem the write of the TechCrunch article did. Only two of the books I listed had actual groups connected to them. This was rather limiting since those books were not considered favorites of mine, so it left me little desire to join that discussion. While I won’t blame this entirely on BookSprout, this is a user generated community, unless someone starts a group for the book, I have little time to manage one on my own.

I like how the site is free of ads. Though one might question the ability of the site to sustain itself, other social sites like Ning are free of advertisements and function perfectly well without all the advertising. The ability to purchase what other users are reading straight from the site is nice with an easily accessible Amazon link, but might be too limiting considering that there might be other places offering the book cheaper. For that you might want to check out my post on Booksprice.

Here is a video that details what Booksprice offers and what they’ve done for their users. Pick a couple of books, sign-up, and enjoy!

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Cuil, The Search Engine That Couldn’t…Search

Cuil ... the new Google?

I don’t know where to begin with this one. It was not that long ago, earlier this year, when Cuil was touted as the Google killer. This search engine was to massacre all known search engines known to man, a powerhouse of innovation and usability. There was a lot of hype, some amazing PR, and the world anticipated this amazing release. Sure many of us had out doubts, Google was just so dominant, how could this awkwardly named search engine be anything better. Then again, Google was an odd word some years ago prior to it making its debut.

So just happend with Cuil, and where is it today? Well aside from the fact that the search engine was a miserable failure. Aside from the fact that the search engine was actually crashing sites. And aside from the fact that there were entire sites, highly trafficked sites, that just did not make the listings. Cuil really tried to succeed, but alas, it was a marketing disaster, a sinking ship, a search engine site that just could not search.

The backlash was expected and even became the root of several jokes in the tech community. I personally remember looking for stories on Cuil so that I could laugh. Critics did not hold back anything with their analysis of the search engine, and almost immediately the wind left its sails.

Today those using Cuil are very very very few and far between. With the number of users practically hitting rock bottom, I almost wonder who is actually using this search engine for anything other than research. I’m convinced that only people using Cuil for research on how not to build a search engine are the numbers that are being recorded. I can’t imagine anyone seriously using it for any practical purposes. Perhaps the developers left their computers on a an infinite search loop to give it some traction, but I doubt it.

Alas Cuil, as we wrap up 2008, you will not be missed, but gosh you provided us with laughs. Thank-you!

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Pricing Books Just Got Social

There are a lot of companies out there doing amazing things with emerging social media opportunities. It seems that this opportunities are not industry specific. Currently new ideas and applications for these ideas span across all industries, and all it takes is some innovative thinking to make it happen. Being a start-up is no longer a requirement. There are a lot of existing ideas and companies out there that are reinventing themselves with social media, and the “now” generation when it comes to getting information on the spot.

Mobile technology does not make it any easier on companies either. With so many applications out there, you can do everything from making payments to ordering pizza, even shopping for groceries for a quick quick up at the store. The speed of technology is forcing companies to think faster and smarter, probably moreso now than ever before. This is the business world we stand in today; social media, mobile apps, instant connectivity, instant gratification, the world moves faster, so businesess have to move faster.

This is where Booksprice comes in. Here is a company with a solid business model of providing cheap books for users looking for the best deals. Their site is amazingly easy to navigate but offers more than just books, it offers music, DVD’s, and more. What’s the “more”? Think of it like a mashup of Amazon and MySimon, or any other similar combination. I’ve been using the site for searches over the past week and have found it very useful.

This is definitely a college student’s dream when it comes to finding affordable textbooks!

Pricing Books At Your Fingertipsbookspricescreenshot
Booksprice announced at the beginning of the month that their company was now offering instant lookup via Twitter, called Price Tweet. Twitter has been the micro-blogging application that has simply taken the social media world by storm as the ultimate way to connect with users worldwide. This life tracking application has been integrated into a number of companies as a way of connecting with the customer, announcing specials, and offering coupon codes, and now Booksprice has joined those ranks.

Via your mobile device, a user can now send a direct message to Booksprice (d booksprice) and after that input the ISBN/UPC number and click “SEND.” In a matter of seconds your mobile device will receive a reply with price comparisons for more affordable options. The idea is to provide the user with information on the fly, saving them the hassle of searching for prices across all the sites they would normally have searched through.

Lucy Orbach, co-founder of Booksprice states, “With this new tool, Booksprice goes beyond the online market. In a fast and easy way, it will help the shoppers compare the price of the items from the store where they are to their prices online. Since online shopping involves a shipping cost, the prices shown on our messages will include standard shipping to the US, making it even easier to compare. Now, that the Holiday shopping are here , our direct quote tweets can help shoppers make sure they don’t overpay for their books/DVDs at store.”

To further impress upon its users the usefulness of the Twitter client, users can set up alerts for a certain time frame to announce when the price drops. If you are still unhappy with the prices offered by various vendors, and you’re waiting for another price drop, simply fill out some information and alerts will be sent either to your mobile or desktop Twitter client as soon as it records a drop. When the end date comes, the updates stop, without the users need to go back into the site to stop it. It’s very innovative and useful no doubt for seasonal shopping whether it is for books, DVD’s, music or other items of interest.

I highly recommend this site as an option for your bargain shopping. Chances are you may not go back to your old price hunting sites again!

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What’s the Deal With Authority Based Search?

Loic Le Meur
Image via Wikipedia

It’s a known fact that if you’re on a social network, there are those that are simply on to connect with a few people, co-workers, family, old friends; there are also those that connect professionally because they are considered industry leaders in their field and they attract a lot of attention when they say something or share something on their profile. I’m not touting to be one of those people, but we all know who they are. Whether you’re in media, finance, law, science, there are people that we follow that people listen to.

Still no matter what level we are in with regards on online status, many of us go through the same facets of life, experience the same problems at the home, at work, in conferences, etc. These topics blur the line of who we are when people do a search for us. Someone doing research or looking to find credible information on a topic might come across someones rant just as easily as they would someones concise opinion on a situation.

It’s this very premise that the idea of authority based searching be something all social networks consider, more specifically, Twitter.

The Low-Down

This most recent cage rattling has resurfaced thanks to Loic Le Meur, and his pleading with Twitter to build in this authority based search function to filter out, for lack of a better word, the rabble. I highly respect Loic and all of his efforts with Le Web ‘08 this year, and despite the backlash it received regarding the finer details, I thought what was UStreamed was quality panel discussions and speakers. Someone of Loic’s capacity does a lot of Internet searching, finding hot trends, finding the right people, and ultimately wants to make every minute he spends doing work count. If you don’t like Loic, substitute anyone you’d rather hear about in his place, the outcome is still the same. He only wants to read what top users are saying because their voice as a wider broadcasting scope as opposed to someone who only has 100 followers.

The question becomes does it matter? Well, the topic of discussion might be the same; there is a reason why someone with 100 followers would have come up on a search of that topic, but in terms of people listening, they just don’t have it. Users with a large established follower base are those that people go to when they are looking for information, thus becoming portals or hubs that can connect the seeker with the information he needs from either the hub or someone in that network of followers. Transfer the idea to real life. Do you take your ideas to someone on a soap box with five people watching, or to someone in a conference room with thousands of people listening?

Is This Discriminating?

So you’re one of those people with 100 followers, you’re reading what Loic is saying, and perhaps have heard others clamour for the same thing, are you offended? Does this make you feel like what you have to say has little worth compared to someone with a larger number of followers saying the same thing? I think it’s silly to think that just because you happen to be discussing the same topic as someone noteworthy, that you rank on the same level as them. It’s like having two degreed people with the same piece of paper, except one has 20+ years of experience and one just got their degree, there is no way they stand on the same ground.

As stated earlier in this post, the idea of authority based searching is nothing new. Technorati does this with its blog search function, filtering in search of sites with merit in terms of page hits and readership. It’s nothing new, but to those that fall out of the category it sounds pompous and conceited.

I disagree, I think there is definitely something to be said about finding the authorities on different topics for the sake of saving time and also ensuring that more people here what you have to say. Personally, I don’t see this happening with Twitter, but perhaps Loic has the power to make things happen. Right now Twitter has seemingly tackled the stability issue, needs to focus on a monetizing method, and who knows what else is happening internally.

I’m curious to hear what the readers have to say. Is there merit to authority based searching, or is this just conceited demands made by those in the top tier of their profession looking only to associate with other top tier professionals?

Sound off!

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Crenk Wants You to Show Your Stuff!

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Image via CrunchBase, source unknown

Crenk is looking towards building a solid community of fans who not only provide us a sense of community around Crenk, but also have an opportunity to share their thoughts on some of our stories, and interact with other fans of Crenk.

The reason Crenk continues to go on is because of all of our loyal readers. Those new to Crenk are just as important and we welcome you and hope you leave your feedback. No site can stand alone, but together we can share ideas, innovation, and progressive thinking.

That being said, here’s what Crenk is looking for. All of you out there are amazing, smart, and techy people no doubt, otherwise you wouldn’t be here. Share your story with us and show us your stuff. We’re looking for two things!

1. Send in a video or photo of all of your tech. Lay in a bed with it, sit in a chair with it, lay it out on a table and put yourself in it. Hell stand in a tech store and take a photo of all the stuff you want around you. We want to know what our fans are using, loving, and wanting to share with others.

2. We also want readers of our site to share their thoughts on stories. Send a quick video of your thoughts on articles posted on Crenk. No censorship as long as all videos are in good taste and profanity is used when appropriate. Otherwise, share your thoughts good or bad, and if you’d like, predict the future and let us know what you see in the future for a specific topic, product or brand.

Crenk’s Facebook Page just went live, so make sure to upload your files there, and we the staff of Crenk will be reviewing them. Could there be future benefits involved? Hmmmm…good question…what do you think?

Have fun!

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BREAKING NEWS: Apple Not Part of MacWorld Expo

A cropped version of :Image:SteveJobsMacbookAi...
Image via Wikipedia

My writings, my podcasts, and basically my predictions have come true. Today it was announced that Apple will no longer be a part of MacWorld Expo, the very event that was almost defined by the very company.

Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing, will deliver the opening keynote for this year’s Macworld Conference & Expo, and it will be Apple’s last keynote at the show.”

This is monumental ladies and gentleman, MacWorld was defined as the definitive spot where Steve Jobs, Apple, black turtle necks, and Mac fanboys. Whether it’s the economy, or the reason they state in the press release, it’s not surprising that Apple would make this move.

For those of us that have been around long enough to look fondly on this Expo, this is indeed an end of an era. Without the draw of Apple, what will become of this once dominant conference?

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Xoopit Wins with Yahoo

When Xoopit was first released as an add-on to Gmail, I was one of the first adopters. I typically enjoy adopting newly released applications, and this was no different. I remember installing and enjoying the add-on initially, but over the next couple of days, after really delving into Xoopit, and utilizing it, my interest turned to frustration.

The application basically hijacked my email and it was difficult to move around the intrusive menu bars it installed, and finally I threw in the towel and deleted it. Now, it has become apparent that with Yahoo redesigning their mail platform, Xoopit is set to reach over 275 million Yahoo Mail users around the world. Opportunities like this don’t come around a lot, and Xoopit is bound to achieve new levels of interest with this amazing boon to their application.

This is an opportunity to reinvent itself, and possibly build a profitable application. While talks with Yahoo are open for monetizing ideas, it looks like the pairing will benefit from one another.

If you’re using Yahoo Mail, and when the Xoopit addition comes out, chime in below in the comments section and let us know your thoughts.

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