9Rules Acquired by Splashpress Media – I Still Dont Really Understand Why!

9rules

It was confirmed last week that 9Rules the premium blogging network was purchased by Splashpress Media. 9rules has to be one of the longest running network of blogs, but for a long time now they have just been completely pointless. 9rules profiles the best blogs in each sector, well thats what they claim to have but in reality they have pretty much have none of the top blogs within their network and just seem to promote the blogs they like.

This leads me to Splashpress Media which has a good number of blogs in their network that seem to make some decent money, however I dont really understand why they would purchase 9rules. Obviously the purchases didnt disclose the amount and it doesnt seem like 9rules was purchase because of their earning potential, so Im not too sure why Splashpress did the deal.

How is Splashpress Media going to improve 9rules?

  1. They need to get the actual top blogs in each sector on board – Sites like Regator provide much better quality in terms of content and 9rules are just so far behind its not funny.
  2. 9rules needs to move away from just aggregating posts – Instead of just profiling blog content they need to have a different angle. 9rules would be a great platform to develop an exclusive advertising network. They could sign the top sites and sign them to exclusive advertising deals.
  3. Revenue model – currently 9rules doesnt make any money and hasnt done for quite a long time.

Tags: 9rules premium blog network regator splashpress splashpress media

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Author: Steven Finch

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Founder and Editor of Crenk. Im CEO of Insomnia Ltd which owns and operates RouteNote (Digital Music Distributor), Adphilia (Site Representation Firm) and Black and White Music (Music Recording Studio).