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Sony Rumored to Release iTunes Competitor

  • September 1, 2010
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Tired of iTunes? Not liking the Amazon platform? The one thing we don’t lack is many ways to get the same thing we want. Both platforms along with a few lesser known platforms offer ways to acquire digital content. Music, movies, TV shows, all downloadable from these platforms, but the one “ring” to rule them all thus far has been Apple’s dominating iTunes store.

If you’ve been looking for an opportunity to disconnect from Apple, perhaps Sony has the option for you. It’s been rumored recently that an announcement could come, as early as tomorrow according to a post on 1up.com, on an iTunes competitor from Sony would be released on the PS3 and PSP devices, to be followed by other products in Sony’s lineup. According to the article, a reliable source from the Financial Times, states that the service will be subscription based and offer music and movies. The announcement is rumored to be made at IFA Berlin this week.

PS3 owners are already familiar with ordering and renting films from the Playstation Store, but a dedicated service across multiple platforms including their Bravia TV lines could be the next big thing to compete with Apple. The report states that while the service will be announced, it actually won’t be available until next year.

Can Sony do it? There no doubt iTunes has become the norm for many of us, but I’d like to think there’s a fighting chance for Sony in all this. Leave your comments below on whether you think this service has a chance on Sony’s products.

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Luis Sandoval is a media professional based out of San Antonio, Texas. He writes on topics related to media and technology for a variety of sites around the web and publications. He currently works as an online marketing consultant helping develop brands online through fusing traditional marketing models and social engagement.