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The Book of Jobs, So It Shall Be

Forgive the biblical format of the title, but an announcement of biblical proportions has been unleashed upon the public. Steve Jobs is authorizing a personal biography. After years of reading unauthorized books, years of wondering, years of rumors and speculation, the “official” book has been given the Steve Jobs blessing.

Is this going to be the honest look into his life that we want? Probably not, the unauthorized books will probably hold more truth then anything blessed by him, but for now, it’s an interesting topic.

Personally, as much of a fan of Apple I am, I also can’t deny the presence that Steve Jobs holds. While the company is definitely innovative, I see Steve Jobs walking down a hallway to the sound of the “Imperial March” from Star Wars, with guards on either side. Rumors of new hires being warned not to say “Hi” to Mr. Jobs or else they’ll be fired seem extreme, but not out of the realm of possibility. Do we really  need an authorized book? Sometimes the mystique is better than the reality, but according to Macrumors.com we’ll be getting a look into his life sooner than we thought.

Unauthorized books have made him so mad in the past that he’s removed that entire publishing company’s line off of their stores shelves. Should be interesting to see just what he’ll allow us to understand, and perhaps we’ll become sympathetic to his processes.

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Author: Luis Sandoval

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Luis Sandoval is a media professional based out of San Antonio, Texas. He writes on topics related to media and technology for a variety of sites around the web and publications. He currently works as an online marketing consultant helping develop brands online through fusing traditional marketing models and social engagement.