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Paranoia Leads to Designs Like This

  • January 25, 2010
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BookBook encases you laptop to create the illusion of a weathered book.

BookBook encases your MacBook Pro

Not sure how many of you have been robbed out there. Perhaps your car, your home, your person, but if you have, then you know the traumatic experience of feeling violated. It’s this raw emotion that someone violated your personal space. Now for some of us, depending on what they took, it might take  us longer than others to get past it. But how many of us actually remain in a constant state of paranoia?

It appears that the designers of this little product for Mac Book Pros has not gotten past their loss because they created the BookBook. The BookBook, retailing for $80, is a supposed crafty way of deterring thieves from taking your Mac Book when you’re not home. Creating a facade that to the untrained eye looks like a stack of random books, in actuality it’s a sneaky case where you’ve stored your Mac Book Pro for safe keeping.

Put it away, or use the elastic corner wraps to secure your Mac Book while you use it inside the case, either way if perfectly functional. The distressing and such is customizable to the person making the purchase, but how many of us have books like this on our bookshelf. I feel like I need another set of books that I can pull on to reveal a hidden room behind the bookshelf.

In either case, if you like this style of pulling a ruse on would be thieves, then take the plunge and pick one up. Personally I’d like to know if it comes heavily cushioned inside so that when thieves clear out my books to the floor my Mac Book Pro will remain safe and secure…just saying.

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Luis Sandoval is a media professional based out of San Antonio, Texas. He writes on topics related to media and technology for a variety of sites around the web and publications. He currently works as an online marketing consultant helping develop brands online through fusing traditional marketing models and social engagement.